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Our Marketing Plan
When you're ready to take the next step toward selling your home, we're here to help. Our comprehensive marketing plan will get your home seen by thousands of motivated buyers.
The Right Price
We'll quickly put together a custom marketing plan with an effective price. A well priced home often generates competing offers and drives up the final sale value. Our market analysis takes into account the most actively searched prices and home values throughout your area, including expired listings and properties still on the market.
The Right Exposure
Since buyers begin their search on the internet with photos of prospective homes they may be interested in we'll ensure your home has it's best foot forward. Time and time again we see sellers who sign paperwork to list their home with an agent and that agent shows up with a cell phone to photograph the home. The results are dull, dark, and unimpressive photos that lack any chance of getting attention by buyers searching for homes. We use our own HD equipment and in-house photography to create visually stunning photos of your home. In marketing your home, we also develop a listing that emphasizes its unique and sellable aspects. We then put your home in front of buyers, establishing it on the local MLS as well as broader ones, new listings sheets, and real estate publications. Our nation-wide network of professional real estate contacts and buyers will also have the opportunity to check out your listing.
Effective Internet Marketing
We use the Internet and our innovative Search Engine Optimized website to make your listing highly visible. With more than 90% of buyers checking the web first when looking for a home, this is a part of your marketing strategy that you can't afford to miss.
Our comprehensive internet-based marketing strategy, includes social media advertising, premium placement on Zillow, Trulia, Realtor.com, as well as 40+ real estate-related websites use the following marketing techniques to ensure maximum exposure or your property.
We use the following marketing techniques to ensure maximum exposure or your property.
- Blitz marketing utilizing 5,000 postcards per month
- Real estate print publications (FINE Magazine, Residences, Naples Homes, Homes & Land)
- 360 interactive virtual tour
- Professional high-quality brochures given during showings or open houses to leave that lasting impression.
- CONCIERGE SERVICES for Buyers including travel arrangements, hotel and other reservations/needs
- 24/7 AVAILABILITY – I sell Real Estate full time, not as a hobby, or as a second job. I never stop thinking of ways to put your property in front of as many people as possible.
- Use of PROACTIVE SALES TECHNIQUES we assure someone is available ALL HOURS seven days per week, ACTIVELY GENERATING LEADS and LOOKING FOR A BUYER!
- COMMUNICATION to you that includes a review of activity, web hit reports, and market updates relevant to your property.
- PERSONAL DEDICATION to the sale of your property. I attend showings to make sure your property is being SOLD and not used as a comparable to sell another property. I do not rely on other agents to sell your property via the use of a lockbox.
- 1st PERSON SCHEDULING – Showings and appointments are scheduled by me to efficiently manage my time and assure those priority appointments to SELL your property are attended by me.
- NETWORK OF RESOURCES – Mortgage Brokers, Closing Agents, Service Vendors, Real Estate Attorneys, or Home Watch Services I facilitate and use the industry leaders to make sure that the unmatched service and relationship extend to meet all of your needs throughout the transaction and beyond.
The Best Deal
When we list your home, we do so at no cost to you. When we start to get offers, we represent you during the emotionally charged negotiating process and ensure that you get the best price and favorable closing terms that are clearly spelled out. As your professional aides, we also oversee all paperwork related to the sale.
For most of us, our home is our biggest investment. When it's time to sell, get the value you deserve with the help of a full-time, diligent and professional real estate agent. If you'd like to discuss your home sale today, please contact us anytime.
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